Hello everyone!
I’m the Director of CRM at Orchard -- a real estate tech company simplfying the home buying and selling process. I’ve been a Segment user at two companies over the past 7+ years and led the integration here at Orchard.
My current role oversees all automated outbound communications to our leads and customers and helping our agents drive conversion from their pipelines. We use Segment to unlock autonomy for marketing, efficiency for engineering, and overall providing stakeholders a more consistent view of our customer base. Looking forward to hearing creative case studies, learning from industry experts, and workshopping powerful new use cases in this community!
